Description
Dodge – Full color 9 1/2″ x 13″ ad that wants you to believe that the New Car Announcements from Dodge are something to look forward to. The top headline says “Introducing the Dependables for ’64” and shows a Red Two-Door Polara with six attractive women either lying on the car or sitting inside. In the next picture, after the words “Oh Boy”, we see the car comfortably filled with these same people. The text mentions that Dodge was offering 22 models with countless combinations of options, all at a price that was reasonable.
Source: September 27, 1963 Life magazine.
