Description
Three color 9 3/4″ x 13 1/2″ ad for Delco Original Equipment Line Batteries. This ad has a drawing that shows a good drawing of a Delco Battery under a crudely drawn yellow flower just over the headline stating that there is “Nothing in nature is fresher than a quality-built Dry Charge Delco“. The text of this ad then tells us that “If batteries were grown garden fresh like daisies, they still wouldn’t be one whit fresher than a Dry Charge Delco – the battery that can’t get old before it’s sold. This quality-built battery is stored bone dry! That’s so none of its let-me-at-it power can waste away before you buy it. When your dealer adds fluid, it jumps to life with the freshest power it’s possible to produce. You get all the power – all the value – you pay for! Available in all sizes, models and capacities – all with long-life warranties that are honored everywhere, in the United States or Canada”.
Source: November 19, 1956 Life magazine.
