Description
Full color 10″ x 13 1/2″ ad for the saying “Make it Coffee. Make it Often. Make it Right”. The picture in this ad is of a couple working on putting things away in their home, I would guess that they have just moved in, and the lady next door, I guess, has arrived carrying a platter filled with a carafe of Coffee and, what looks like, a bowl filled with something to eat. The headline, that really describes this scene, claims that “Good Coffee is like Friendship: Rich and Warm and Strong”. The story that goes along with this ad is that “The warmest welcomes come in coffeepots. Nothing else comes close. Especially when you make it right. A tablespoon of coffee, heaped. For every hearty cup. New neighbors (and old friends) will bless you for it”.
Source: November 3, 1961 Life magazine.