Description
Full color 9 1/2″ x 13″ ad that explains “How 10 Seconds changed Billy’s mind about Milk”. We see a series of four pictures with the first one of a young boy with a look of distaste on his face as his mother hands him a glass of plain milk. The second picture shows a glass of milk having a spoonful of Cocoa Marsh added to it and the third shows a glass of chocolate milk next to a plate with a sandwich on it. The fourth picture shows this same boy with a look of joy as he samples what his mother has provided him with and the caption claims that “A spoonful of chocolaty Cocoa Marsh made all the difference”. The text makes the claim that “Children and grownups love its smooth, luscious, extra-chocolaty flavor” and that it contains extra Iron and Vitamin D as a benefit. It also mentions other ways to serve this product.
Source: June 24, 1946 Life magazine.
