Description
Full color 9 1/2″ x 13 1/2″ ad with a Cook-out on the Beach theme. There is a large bottle of Coca-Cola shown in the ad that has the top of the bottle empty. In this clear area we can see several people cooking over a campfire at the beach and drinking Cokes as their delicacy simmers in a pan. The text claims that “The Great Outdoor Life goes even greater with Ice-Cold Coca-Cola“. They want us to believe that “Actually, food isn’t any better with Coke. It just tastes that way.”. They say that “cans” will make your outdoor experience even better.
Source: August 23, 1968 Life magazine.
