Description
Full color 10″ x 13 1/2″ ad with a Surfing theme. There is a close-up picture of a bottle of Coca-Cola with the image of a man surfing the ocean visible in the bottle. The headline says “Wave after Wave, Drink after Drink” and the text talks about riding the big one all the way in then rewarding yourself with a Coke. The ad is careful to describe the things about Coke that have always been enjoyed including the fact that you can get it cold.
Source: July 19, 1968 Life magazine.