Description
Full color 9″ x 12″ ad for their Beefaroni. Under a large picture of a lady lifting the lid from a large pot of this tasty food is the headline “New! Beefaroni – with a real Italian air!”. There is a smaller picture of a sports car rally that may be taking place in Italy since the banner is Italian but there are several sports cars parked or in action and two ladies sitting on the grass warming up their food on a propane stove. The ad text says of Chef Boy-Ar-Dee Beefaroni that “It’s new – and quick – as the latest sports car”. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: August 1957 Better Homes & Gardens.
