Description
Full color 9 3/4″ x 13 1/2″ ad that is for Canadian Lord Calvert Canadian Whisky. This ad has a picture of a bar where there is a bottle of Canadian Lord Calvert sitting there right next to a shot glass that is empty but it has signs that it was recently emptied. The ad headline says “How we passed the bar exam” and the text tells what did it. “In a bar, a whisky maker puts his reputation on the line. And, if the number of people switching to us is any indication, it looks like Canadian Lord Calvert is marked for success. For some excellent reasons. For one, we’ve been making great whiskies for Canadians for years. For another, we blended the finest whiskies in Canada from our five distilleries. But mainly, we have what we think is the best taste of any Canadian you can buy. And that’s what counts in a bar exam”.
Source: October 10, 1969 Life magazine.
