Description
Full color 8 1/2″ x 11 1/2″ ad for their Special Lights. There is a picture of Joe Camel in a white suit and blue shirt standing on the deck of a boat that has just gone under a tall, well-lit bridge. He has a lit cigarette in his right hand and is saying “This One’s Something Special, Joe” and the special pack is shown in the ad.
Source: October 14, 1993 Rolling Stone.