Description
Full color 10″ x 13 1/2″ ad for their Pre-mixed Cocktails. “You’ll think we’re fresh” states the headline and the picture shows bottles of their two entries, Martini and Manhattan. The text reminds you how nice it is to have a mixed drink prepared for you, just like at a bar, and how having one already in a bottle, mixed with Calvert’s quality products, makes life easy. They claim that these products were five years in the making and one of the tasks at hand was making Vermouth stay good already mixed.
Source: November 25, 1966 & May 12, 1967 Life magazine.
