Description
Buick Wildcat – Full color 10″ x 13 1/2″ ad that announces the Wildcat. Pictured is a light-color with a black top Wildcat driving away from the reader with the illusion of high speed. The ad says that “Buick introduces torrid new luxury sports car! First with the sure-footed sock of advanced thrust”. The ad says that this is the “Only car of its kind with Advanced Thrust positioning of the engine over the front wheels”. The result of this is “Arrow-straight tracking even in stiff crosswinds. Pancake flat cornering on curves. An exhilarating feel of sure-footed power behind the wheel”. The ad mentions the Wildcat at the bottom of the ad but also mentions the New Skylark Convertible.
Source: May 22, 1962 Look magazine.
