Description
Buick Riviera – Full color 10″ x 13 1/2″ ad that shows many of the things worth bragging about in a 1964 Buick Riviera. The ad contains a series of pictures of a White Riviera taken in a flat expanse of land with a range of small mountains far off in the distance. The first picture shows the driver’s side of the car coming at the camera with the headline saying “Here’s where man and Riviera get to know each other”. The three smaller pictures show the dashboard from outside the car, a side view of this car and a slightly blurred view of this car driving away. The text describes your first experience at driving this car and what you are bound to notice such as the fact that “before this driving has been pretty uninteresting”.
Source: March 27, 1964 Life magazine.
