Description
Buick – Full color 9 1/2″ x 14″ ad that talks about some of the changes made in the 1957 Buick. There is a picture of a Red and White Two-Door Buick being driven up a slight incline on US-57 and the headline urges you to “Get into the newest number on the highway”. The text talks about the change in the “massive, gleaming grille”, dwells on the Variable Pitch Dynaflow automatic transmission and lets us know that Buick now has a 364 cubic inch engine to pull those tons of steel panels. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: March 18, 1957 Life magazine.
