Description
Full color 9 1/2″ x 13″ ad for their Dry Rums and the many different uses they have. The ad has a photo of a lady who is wide-eyed after tasting a drink made with Bacardi that her date has handed her. The ad headline informs us that “If you think Bacardi is enjoyable only in cocktails you’ve been missing half the fun – Bacardi is for Highballs, too!“. The text goes into more details and mentions the Bacardi Devil.
Source: March 27, 1964 May 1, 1964 & September 25, 1964 Life magazine.
