Description
Three color 10″ x 14″ ad with a picture of a handsome man who looks like Gary Cooper asking “Me…in Westerns? I’m no movie star!”. The text identifies this man as being J.B. Talbot of San Fernando, California and the headline reminds us that “Spark plugs also look alike but Auto-Lite gives Smoother Performance…Quick Starts”. The text reminds us that Auto-Lite is “Original equipment on many leading makes of our finest cars and trucks” and mentions the phrase “You’re always Right with Auto-Lite“.
Source: October 13, 1952 Life magazine.
