Description
Black and white 4 3/4″ x 5 1/4″ ad for their Hula Popper lures. The ad has a photo of Mr. J. Purdy Doom of Jeffersonville, Indiana holding a 7-lb Bass he caught using this lure. The ad gives prices of $1.35 each for 5/8 and 1/4 oz., 75 cents for 1/16 oz. and 50 cents for 1/32 oz.
Source: May 1959 Boy’s Life.
