Description
Aero Willys – Full color 10″ x 14″ ad for the fact that it has 27% More Power!. There is a bar graph on the page that shows how the 1954 Aero-Willys compares in “Horsepower per Pound per Car” against the Big 3. The graph, which has no numbers or values, has the red line going over farther that the one for Low-Priced Car “A”, farther still than for Low-Priced Car “B” and a lot farther than the one for Lower-Priced Car “C”. There is a picture seen from the front of a couple sitting in their Yellow Aero Willys while another couple stand beside talking to them and another picture of a family of four driving in their Red Eagle DeLuxe Two-Door. The text talks about four features that they feel are worth talking about: Visibility, Economy, Comfort and Construction.
Source: March 29, 1954 Life magazine.