Description
Full color 7 3/4″ x 10 3/4″ ad for Lustre-Creme Liquid Shampoo with Cyd Charisse. There is a picture of her placing her hand on her freshly-washed hair and the caption mentions her new movie Party Girl. The headline claims that “Now you can shampoo…Set with plain water…and have lively, natural looking curls!” and that it is Rich and Lanolin-Blessed. The text gives directions “For Curls That Come Easy” and has a picture that shows the three different ways that it is available on your store shelf. The ad assures you that Never Dries – It Beautifies!.
Source: August 1958 Good Housekeeping.
