Description
Full color 9 1/2″ x 13 1/2″ ad for their Zerone Anti-Rust Anti-Freeze and Zerex Non-Evaporating Anti-Freeze and Anti-Rust. There is a three-framed cartoon of The Terrible Tempered Mr. Bang at the top of the page that show Mr. Bang disregarding suggestions that it was time to add anti-freeze to his car’s cooling system. Unfortunately everyone else was right and “Came the Freeze” and Mr. Bang does his best to warm the air with his language while a puddle of coolant sits underneath his car. The Bang family discusses which of the two choices from Du Pont is better, the Zerone being $1.25 a gallon and the Zerex being $3.50 a gallon. The text says that no matter what anti-freeze you choose you should first have your system checked out.
Source: October 1949 Country Gentleman.