Description
Studebaker 1 1/2-ton with 12-foot platform stake – Full color 7 1/2″ x 11″ ad with a picture of a Red 1 1/2-ton truck driving along a country road with a full load of bagged material. The ad mentions that it is also available on a 2-ton chassis. The ad headline assures you that “A Studebaker truck is a stand-out money saver!” and the ad describes them as sturdy, thrifty and durable. Along the bottom of the ad are pictures that illustrate features that Studebaker felt were worth talking about. They include the fact that they offer “A big range of sizes and wheelbases”, that their vehicles have “Big-visibility windshield and windows” in them, for your comfort they all have “Low cab floor and fully enclosed safety steps” and inside the cabs you will find “Snug warmth for everyone” as a result of their unique Truck Climatizer.
Source: March 1951 Farm Journal.
