Description
Karmann Ghia – Black and white 7 1/2″ x 10 1/2″ ad that tries to convince us that this reliable Volkswagen can easily be confused with the expensive sports cars built in Italy. The picture in the ad shows five different convertibles parked with the suave drivers looking toward the camera and the headline asks “Can you spot the druggist from Toledo?”. The text begins by chiding “Of course not” and goes into facts like the Karmann Ghia being designed by the Ghia Studios of Turin, Italy and mentioning features that are also found on the “expensive” sports cars. It finally identifies which car contains the druggist and the fact that the car he is sitting in only cost him $2,575.
Source: June 1969 Playboy.
