Description
Squareback Sedan – Black and white 9 1/2″ x 13 1/2″ ad that compares the Squareback Sedan to a general Station Wagon in several different ways. The ad has an overhead photo of a Squareback Sedan parked next to a Station Wagon. The Station Wagon extends a foot or two further out the back and is a little bit wider but the headline says “The Squareback Sedan: a little less room, a lot less money”. The text claims that the Squareback Sedan can be bought for about half the price of the Station Wagon and has many different ways that the upkeep will be less too. The gas mileage is almost double, no radiator and the tires last longer. No need to ponder long on this decision.
Source: July 14, 1967 Life magazine.
