Description
Plymouth Valiant Signet 200 – Full color 10″ x 13 1/2″ ad that acknowledges that “Valiant receives special styling award from Society of Illustrators”. At the top of the page is a Light Blue Valiant Signet 200 parked broadside on what looks like is a beach. There is a pretty model leaning on the driver side door so that you can only see the top of her and she is looking at something off in the distance. There is a picture on the left of the Special Styling Award given to the Plymouth Valiant and, on the right, is a shot of the interior of this particular car. They call it the stunning new interior trim offered in a variety of different colors and talks about the tough vinyl bucket seats that have the “look and feel of soft leather”. They say that this Signet 200 is “actually America’s lowest-priced hardtop with bucket seats”. They also claim that this is the first time in seven years that the Society of Illustrators has given their award to a car. I find myself wondering just what they could have been devoting their time to in the previous six.
Source: November 3, 1961 Life magazine.
