Description
Dodge Lancer – Full color 10″ x 13″ ad shows a Lancer parked in an evening, wooded surroundings while a well-dressed couple frolic by the back of the car. The headline asks “Parentage?” and answers (Dodge!)”. The text talks about some of the features owners of this car will appreciate and reminds us of the fact that it is “A couple of hundred dollars less than usual cars”.
Source: February 3, 1961 Life magazine.
