Description
Three color 10″ x 12 1/2″ ad from the National Biscuit Company which later became Nabisco. This is a very simple ad that shows, in black and white, a picture of a boy all dressed up in a raincoat, boots and a full rain hat, walking down the street with a box of Uneeda Biscuit. The only words to this ad, printed in red ink, say that “Today is the Day. Uneeda Biscuit. National Biscuit Company”.
Source: September 10, 1904 Saturday Evening Post.
