Description
Ford – Full color 9 1/2″ x 13″ ad shows a green four-door with a white top sitting and being admired by groups of passerby’s. The ad headline asks the readers to “Check these ‘worth more’ features! They tell you why the ’54 Ford is America’s Worth More Car”. The features mentioned and check-marked are the Y-Block V-8 which it calls “the only V-8 in it’s field”, the Ball-Joint Front Suspension which it says “maintains that ‘new car’ ease of handling”, the I-Block Six which it claims make all other six cylinders out of date, the Fordomatic Drive which is described as being unlike other “drives” in Ford’s field because it has an automatic intermediate gear, the Beauty which pertains to the exterior and to the interior while the last check-mark is reserved for the phrase “Worth more when you buy it, Worth more when you sell it”.
Source: June 21, 1954 Life magazine.
