Description
Full color 9 1/2″ x 13 1/2″ ad for the Flavor that goes with fun when you smoke a Winston Filter Cigarette. There is a five-frame drawing of a man preparing, with the help of his wife, to grill a steak on a summer day. He ties the apron to his back while his wife places the Chef’s hat on his head then he brings his hand close to the coals to see if they are ready as his wife approaches from behind with a large plate containing the uncooked steak. The steak is in place for its royal journey to good taste and the wife begins to walk away as the husband notices the first drops of rain. While he is using his apron to protect the steak from undue moisture his wife comes running from the house with an umbrellas large enough for the three of them. In the last picture he is holding the umbrella over the scene while holding his fork like a maestro at a recital as his wife busies herself by offering him a Winston. The drawing in the ad shows the “Modern filter here”, at the back where it should be and the “Filter-Blend up front” and reminds us that “Winston tastes good…like a cigarette should!”.
Source: September 18, 1964 Life magazine.
