Description
Full color 9 1/2″ x 12 1/2″ ad for their Filter Kings and Filter Longs. The ad has a large panoramic picture of a small mountain lake where a yellow seaplane is moored near the shoreline while two men stand talking. The text shows that one man is not satisfied with the rough taste of his cigarettes and is asking the other man for one of his Kools.
Source: December 8, 1967 Life magazine & March 5, 1968 Look magazine.