Description
Black and white 10″ x 13″ ad for their Watches that actually get better with age. The headline urges you to “Proudly wear your world-honored Longines– it will actually be better a billion tick-tocks from now!” and the text talks about some of the reasons this is so and mentions some of the awards this company has received over the years. The ad has a picture with a caption asking “Which Longines will you proudly wear?” and shows a Model 5053, a Model 5052 and a Model 5001. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: August 10-17, 1963 Saturday Evening Post.
