Description
Full color 9 1/2″ x 13 1/2″ ad for the Calvert Extra Blended Whiskey. The ad has a picture of a filled bottle taken from such close-range that they were not able to fit the whole bottle in the ad. The top half of the neck, above where it says The Soft Whiskey, is out of the picture. The text, as texts so often do, tells us how to do something that we really didn’t have a question about. This text says that “Soft Whiskey can do anything any other whiskey can do. It just does it softer”.
Source: February 25, 1964 Look magazine.
