Description
Full color 9 1/2″ x 13″ ad for their Rum that is so good that it is called “The Life of the Party”. The ad has a picture of a tabletop that is covered with assorted bottle caps, assorted fruits, a spoon, a knife, a tea bag, a well-used shot glass and an empty bottle of Dark-Dry Bacardi Superior Rum. The text explains that since “Bacardi likes almost every mixer”, people just seem to like Bacardi. It mentions what they call a “Bacardi Party” and identify it as a party that is attended by people with a variety of tastes since Bacardi is the one drink that will please everyone.
Source: March 22, 1963 Life magazine.
