Description
Full color 7 3/4″ x 10 3/4″ ad for Michelob beer. Shown in the picture are a bottle and a can filled with Michelob, both precisely located with their labels facing to the reader. Above the bottle are the words that “Weekends were made for Michelob“ and above the can is the warning that “It’s an unexpected pleasure”.
Source: June 1977 Playboy.
