Description
Full color 7 3/4″ x 10 3/4″ ad for their Beer. Pictured in the ad is a full glass mug with Michelob Beer embossed on the side next to a a bottle of Michelob that is more than half full. Stacked around this bottle are about a deck and a half of cards with the Joker on top leaning against the bottle. The headline urges you to “Do something a little wild. Surprise people. Serve Michelob“.
Source: April 1970 Playboy.
