Description
Full color 7 3/4″ x 11″ ad for their beer that contains Just the KISS of the hops…. The ad has a picture of a birdhouse that is populated with nearly ten birds and the caption says “Happy Swallows! No bitterness”. The text in this wartime ad laments that “Many expensive luxuries are gone, but the good, basic things remain – richer and more valuable still.” It mentions several of these precious things and reminds us that they can be enhanced with a glass of Schlitz.
Source: May 1943 Redbook.
