Description
Black and white 9 1/2″ x 13″ ad for their Soft-White Light Bulbs starring The Nearsighted Mr. Magoo. The full-ad drawing shows a section of some store that is devoted entirely to these bulbs, groups of people grabbing bulbs and checking the claims. Mr. Magoo wanders in and, pointing his cane overhead, asks a cardboard sign of himself to “Get down from there, young man, and show me where I can buy some General Electric Soft-White bulbs.
Source: March 3, 1961 Life magazine.