Description
Full color 9 1/2″ x 13″ ad for High-Protein Special K cereal. There is a picture of a breakfast table that has been set with The Special K Breakfast. It is explained that this consists of 4 oz tomato (or orange) juice, 1 1/2 cups of Special K high-protein cereal, 1 teaspoon sugar, 4 oz skim milk and black coffee or tea. The headline claims that this breakfast will have “Less than 240 calories and every one of them tastes great”.
Source: August 18, 1972 Life magazine.