Description
Full color 9 1/2″ x 13 1/2″ ad for their Special K cereal. There are two pictures at the top of the page, one is of a black horse showing its spirit as it stands on its back legs and the other picture is of an attractive lady wearing a black dress holding her arms out and tossing her head to lift her hair. The caption under the first picture says “Feel like a healthy animal” and under the other it urges you to “Charge up, sleek down with Special K“. The text suggests that if you have been skimping on breakfast to watch your weight then Special K is right for you. The bottom picture shows the “Famous Special K Breakfast” which has only 240 calories and is “loaded with good nutrition”, loaded with protein, loaded with vitamins, loaded with vitality”.
Source: September 24, 1966 Life magazine.
