Description
Full color 10″ x 14″ ad that says “It’s a great day for stew” when you have Del Monte Tomato Catsup. The ad says that it’s “the only catsup made with the superlative vinegar that brings out the best in tomato flavor”. Shown in the picture is a container full of stew and, in front of it, is a bottle of Del Monte Tomato Catsup bigger than the container the stew is in. The bottle has a label towards the top that says that it is “Made with Pineapple distilled Vinegar”. There is a reminder that “You’ll like the handy screw cap…so easy to open and close”. The cap is shown on it’s side and is being pushed around by a pineapple and a tomato.
Source: January 9, 1956 Life magazine.
