Description
Black and white 9 1/2″ x 13″ ad for their Shampoo that “silkens your hair…as it cleanses!”. There is a picture of a confident young lady standing amongst flowers of all size and shapes and a young man who looks at her with adoring eyes. The text assures you that “Yes, your hair can shine like silk, feel soft as silk, gleam and shimmer like silk. It’s so easy to have excitingly lovely, lively hair…Just shampoo it with today’s gentle Drene!”. The ad then whispers that the secret is the cleansing agent that is only in Drene which is responsible for silkening your hair.
Source: September 1952 McCall’s.
