Description
Black and white 10″ x 13″ ad states that it is a “Christmas shopping guide to Zippos…the lighters that work.”. The ad shows eleven different lighters: the Brush-Finish Zippo, the High-Polish Zippo, the Lossproof Zippo, the High-Polish Slim Zippo, the Crisscross Slim Zippo, their Zippo Table Lighters, the Gold-Filled Slim Zippo, the Gold-Filled Zippo, the Sterling Silver Slim Zippo, the Solid Gold Slim Zippo and the Solid Gold Zippo. The ad has a cutting guide on the left side so that you would have been able to remove it from the magazine and take it to the store and point out to the clerk what you wanted.
Source: December 7, 1962 Life magazine.