Description
Full color 9 3/4″ x 13 3/4″ ad for the Zippo Slim-Lighter and Regular Lighter. This ad starts off with the headline saying that you should “Give Zippo…the sure-fire Christmas Gift! 2 great lighters…all-new Slim-Lighters and famous Regular Zippo“. The ad then says that the “World-famed Zippo now announces something truly new for your Christmas giving…the slender, graceful Zippo Slim Lighter…so new it wasn’t even in existence last Christmas”. The ad continues with more explanations then it goes on to show nine different models that were available. It showed the Exquisite 10-kt. gold-filled Star design Slim Lighter”, the beautifully glowing silver-filled regular Zippo”, the Criss-Cross Slim Lighter, the Loss-Proof Regular Zippo, the Leather-crafted Alligator regular Zippo, the famous Regular Zippo that came in two-tone chrome, the exciting Silver-Filled Slim Lighter with Comet design, the silver-filled Slim Lighter with delicate Ribbon design and the beautiful Regular Zippo with Engine-turned design on 10-kt. gold-filled.
Source: December 17, 1956 Life magazine.
