Description
Black and white 9 3/4″ x 13 1/2″ ad that is for the 1965 Yamahas. This ad starts off with the headline claiming that “This is why Yamaha is the Greatest Going” and it has a picture of one from the front, in the center of the ad. On either side it has three pictures and descriptions of what each show. On the left, the first one is of the back half of the left side of the engine and it says the “New Rotary Valve Fuel Intake lets your engine keep more of the fuel mixture under pressure right up to the moment of combustion. You get more power, greater efficiency and gas economy”. The second picture shows a man shifting gears with a description “Smoothest Shift Going – Yamaha’s advanced engineering features give you positive, effortless power in every gear – at all speeds. You get smooth shifting all the way”. The last picture on the left shows a man sitting on his Yamaha while a girl is looking on and the description says that “When you want to quietly jet away from it all, head for Yamaha country – and take a friend”. The top picture on the right shows a man pointing down to the “Yamaha’s Revolutionary Oil Injection System cuts down on oil consumption and gives you a perfect RPM-controlled blend of gas and oil, with no messy pre-mixing by hand”. The second picture has a view of the front wheel splashing water as it is being driven and, it tells you that “Yamaha’s Big Waterproof, Dustproof Brakes let you scramble over dusty back roads, or even ford streams, and still stop safely”. And the final picture shows a man wearing somewhat of a costume and waving a checkered flag and, it says, that “Every Yamaha is Race-Bred”.
Source: July 16, 1965 Life magazine.
