Description
Full color 9 1/2″ x 13 1/2″ ad for their drinks made with Grapes. The ad has a large picture of juicy grapes on the vine and the headline claims that “Welch’s has done it: Vintage Concord Grapes! (Wait till you taste what this means to grape drinks!). The text talks about the advantage of using Concord Grapes and tells us that it took almost 100 years to product them. Welch’s, they claim, are the only ones to use this rare Vintage Concord richness and a taste of any of their products will convince you. At the bottom of the page are shown their variety of Grape products: Apple-Grape Drink, Grape Juice, Grape Drink and frozen Grape Juice.
Source: April 2, 1965 Life magazine.
