Description
VW Bus – Full color 9 1/2″ x 13 1/2″ ad that shows a Red and White VW Bus that is wrapped up in a big red ribbon and a knot tied on top. It is shown against a green background and the headline says that “It comes in its own box”. The ad says that “There has to be a little Scrooge in you to give a Volkswagen Station Wagon for Christmas. Because when you open it up, it’s just a big, empty box. It has nearly twice the room as conventional wagons that don’t look like boxes. It holds 9 conventional adults or who-knows-how-many unconventional kids. Or you can put a 40-foot Christmas tree right through the hole in the roof. You can carry 170 cubic feet of snow or go skiing with the skis inside. At this time of year, you’ll enjoy the VW‘s firm traction. (The engine is in back, over the drive wheels.) And you’ll never spend a dime on anti-freeze; the engine is air-cooled. (Which also means it can’t boil over next summer.) Here are a few other tight-fisted items you’ll go for: 35,000 miles on a set of tires, over 20 mpg and hardly any oil between changes. Let us hear from you, Scrooge”.
Source: November 27, 1964 Life magazine.
