Description
VW Bus – Full color 10″ x 13″ ad shows a Red Bus completely filled with beans. The ad headline asks the question “How many beans are in the box?” and then answers by saying “About twice as many beans as you’d find in a normal station wagon”. You then find yourself wondering if it really is twice as many or if there is a relation as to how much it is and whether it really makes a difference.
Source: May 24 & 31, 1968 Life magazine.