Description
VW Bug – Black and white 9 1/2″ x 13″ ad that attempts to dispute the illusion of being a small car by asking “Are you big enough for it?”. The picture has a very dark background which holds a Dark-Colored VW Bug with the driver’s side door open so that the dome light reflecting on the few light covered items in the interior and the very few pieces of chrome are the only points visible. The text starts by talking about how a large person will be comfortable in this car, mentioning that a man who is 6’8″ likes his very well, but also that it takes character and inner-strength to tolerate the questions and raised eyebrows that come from people who are curious and resentful about people who have a car that costs less in upkeep then theirs and is able to park in spots other cars must pass by.
Source: June 2, 1964 Look magazine.
