Description
VW Bug – Black and white 9 3/4″ x 13″ ad has a side photo of the rear of a Bug with a “For Sale” sign in the back window. The ad headline explains that “One of the nice things about owning it is selling it” and the ad text talks about how well these cars hold their value making you an “investor” and not just a “driver” when you buy one. It slyly mentions that a old one looks like a new one since their changes are so minimal and reminds you of the low cost of upkeep on these amazing cars.
Source: February 25, 1964 Look magazine & March 10, 1964 Life magazine.
