Description
VW Bug – Black and white 9 1/2″ x 13″ ad has a photo of an older Volkswagen sitting behind an older television set with rabbit ears. The ad headline identifies these two objects as “Two ridiculous gimmicks of the 1940’s”. The text talks about how silly both of these ideas originally sounded yet they both are still with us. They mention that the Detroit automakers are now making small cars yet this is their first year, Volkswagen has been doing it for twenty-three. The television has changed quite a bit since then but the VW Bug is still pretty much the same.
Source: April 30, 1971 Life magazine.
