Description
VW Bug – Black and white 9 1/2″ x 12 1/2″ ad with a question that was on the minds of many people, I guess. There is a picture of VW Bug disappearing from view in the upper right hand corner as the headline asks, :Is the small car going out of the picture?”. The text indicates a realization that, this year, cars were getting bigger after several years of them getting smaller. It mentions several of the good things about a smaller car and feels that many people will be missing them. We are assured that the 1966 VW Bug will be exactly the same size as last years, and the year before. It ends with the thought that, although many cars were getting larger, there is one small exception.
Source: May 28, 1965 Life magazine.