Description
Full color 9 1/2″ x 13 3/4″ ad that is for Viceroy Filter Tip Cigarettes. This ad has a photo of a man who is holding a camera, talking on a telephone and preparing to light a Viceroy, a man who can do more than one thing at a time, as, through his window we can see the evening paper being delivered as the rest of life goes on. The ad headline claims that “The Man Who Thinks For Himself Knows: Only Viceroy has a thinking man’s filter…a smoking man’s taste!”.
Source: August 31, 1959 Life magazine.
